
In the world of modern headwear, placement is language — and every inch of fabric offers a chance to speak with intention. For too long, custom hat design has been defined by what fits on the front panel. But brands with vision know: not every message belongs in the center.
The introduction of side embroidery is not just another feature — it’s the quiet refinement your brand has been waiting for. It’s a shift from merely decorating caps to engineering identity. This new placement expands how your designs communicate, giving you a secondary canvas that holds just as much weight as the primary one — when used with precision.
At Apliiq, we didn’t rush to offer side embroidery. We waited until we could deliver it with the same care, balance, and accuracy you’d expect from legacy brands. Because for thoughtful brand owners, front placement doesn’t always say enough. Sometimes, it’s what’s stitched to the side that sets the tone.
Inspired by Icons
When it comes to custom hats, few names resonate like New Era, whose side logo placements have become synonymous with premium streetwear and sportswear. This deliberate, clean design choice has set a new standard — one that elevates not just the product, but the entire brand narrative.
While this iconic placement has long been the domain of established names, it has now found its way into the hands of emerging brands, paving the way for a new wave of creative possibilities.
At Apliiq, we don’t see our side embroidery as an imitation of these industry giants. Instead, we view it as architectural inspiration — a canvas where your brand’s story can unfold with precision and sophistication. Our technology and expertise bring this design evolution to life, ensuring that side embroidery is executed with the same level of quality and craftsmanship seen in top-tier retail brands.
This isn’t about catching up to what’s already been done; it’s about offering creative parity to smaller, smarter labels that recognize the power of thoughtful branding. With side embroidery, your designs can now stand shoulder-to-shoulder with the icons — all while maintaining the originality and edge that sets you apart.
The time for distinctive side placements is now — let your brand rise with the best.
The Best Alternative To Printful, Just Got Better
Let’s face it — if you’ve spent time in the print-on-demand world, you’ve probably started with one of the go-to platforms. It makes sense. They’re a great way to test the waters and get a feel for the process.
However, once you’re ready to build a brand with intention, those starter solutions can start to feel limiting. That’s where Apliiq comes in! We’re not here to replicate what’s already out there — we’re here to provide what others don’t.
From private labeling and woven labels to premium customization options, Apliiq gives you the tools to build something with purpose. And now that side hat embroidery is part of the mix, the gap between “standard” and “standout” just got even wider.
Apliiq is designed for brands that want to stand out, not blend in.
Already have designs set up elsewhere? No problem. Moving over is easier than you might think. Your artwork is reusable, and your ideas are transferable. We even created a simple guide to help you make the switch, because upgrades should feel exciting — not overwhelming.
👉 Here’s how to move your designs to Apliiq
Launch Into Summer With Headwear That Holds Attention
Let’s be honest — summer doesn’t wait, and neither should your drop schedule. From pop-ups to music festivals, beachside markets to rooftop parties, this season is prime real estate for headwear that actually turns heads. And what better time to debut side embroidery than right before your next warm-weather capsule hits?
This release wasn’t random. We dropped it now — on purpose — so you can get ahead of the rush with hats that look sharp, feel intentional, and carry your branding with subtle finesse. Side embroidery gives your pieces that little flick of detail — just enough edge to be memorable, never too loud to compete with bold prints or summer palettes.
Whether you’re working with dad hats, snapbacks, or lightweight cotton caps that were practically born for the heat, side placement blends in just right. It complements. It balances. It elevates.
So while the rest scramble to push out rushed collections, you’ll be sitting pretty—with custom headwear that feels dialed in, on-brand, and right on time.
Visuals in Progress: A Glimpse Into What’s Coming
Side Embroideries: A Great New Subtle Design Placement For Hats
Some moves aren’t loud — they’re precise. You don’t always need to be front and center to make an impression. Sometimes, it’s that perfectly placed stitch on the side that says more than a full canvas ever could. It’s not about stealing attention. It’s about earning it — subtly.
This update isn’t just a feature — it’s a mindset shift. A sign your brand is thinking smarter, building sharper, and refusing to settle for anything that feels “standard.” You’re not following the industry. You’re editing it.
Side embroidery isn’t here to disrupt. It’s here to refine. And for the brands who care about the smallest details — who think in texture, shadow, and space — it’s one more way to leave your mark, without ever having to explain it.
We’re just giving you the tools.
What you do with them? That’s where the story gets interesting.
Patch it up with love!