A new mural is being dedicated January 18th, 2023 at 4560 Germantown Ave, in Philadelphia.
Femi Olatunji, Philadelphia based musician & artist, in collaboration with Apliiq, Mural Arts Philadelphia and Philly Office Realty are proud to dedicate a new 95 foot long mural being installed on the prominent 4560 Germantown Ave location in support of the creative entrepreneurs in Philadelphia.
This artwork titled “Clash Power” is an ode to the presence of patterns in daily human life, especially in fashion. Inspired by the common phenomenon of “power clashing” – the act of wearing or juxtaposing seemingly unmatching patterns, this piece encourages viewers to immerse themselves in beautiful loud patterns no matter how they clash. The design aims to be colorful, playful, and engaging. The hope is that it will bring joy and brighten up this corner, attracting new energy to the block and encouraging people to take pictures in front of the wall as a bright backdrop for photos.
The mural is installed at Apliiq’s Philadelphia print on demand manufacturing facility and features beautiful bright colors and an array of fun overlapping patterns that you are sure to notice as you drive North along Germantown Avenue from Nicetown. The mural was planned for aesthetic benefits it provides, but also so it can be used as a backdrop for commercial photography for clothing brands.
Emily Gruber, Apliiq COO said it best, “We are so thankful to partner with Femi & Philly Mural Arts to dedicate this mural to the creative entrepreneurs of Philadelphia. We think it will be an amazing backdrop for lifestyle photography and provide a safe, fun environment for clothing brand owners to put their brands in the best possible light.”
Speaking of the best light, the mural is beautifully front lit with soft lighting in the morning hours, which would be an ideal time to coordinate a photo shoot for your brand.
As part of the mural planning and design process, Femi graciously agreed to give clothing brands and other business owners the rights to use this mural in their commercial photography. “Creating stunning visuals is such an important part of creating a vibrant brand so we are happy to have this amazing mural as a beautiful backdrop for brand owners in Philadelphia. Everyone owes Femi a huge thank you.” said Emily Gruber, COO of Apliiq.
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About Apliiq
Apliiq is a print on demand platform to create fully branded apparel products on demand and is a trusted partner for producing premium apparel products for over 20,000 entrepreneurs. Apliiq’s services help brands produce their products with no minimums, making it easier and less risky for them to start and grow their business. Apliiq’s just-in-time distributed manufacturing reduces overproduction, shipping, and transit waste.
About Mural Arts Philadelphia
Mural Arts Philadelphia is the nation’s largest public art program, dedicated to the belief that art ignites change. For over 35 years, Mural Arts have united artists and communities through a collaborative and equitable process, creating over 4,000 artworks that have transformed public spaces and individual lives. Mural Arts aims to empower people, stimulate dialogue, and build bridges to mutual understanding through projects that attract artists from Philadelphia and around the world and programs that focus on youth education, restorative justice, mental health and wellness, and public arts preservation. Popular mural tours offer a firsthand glimpse into the inspiring stories behind Mural Arts’ iconic and unparalleled collection, which has earned Philadelphia worldwide recognition as the “Mural Capital of the World.”
About Femi Olatunji
Oluwafemi is a rhythmist based in Philadelphia and originally from Lagos, Nigeria. He explores how our lives embody and reflect the universal phenomenon of pattern and repetition. His visual and musical work spans deejaying, music production, pen illustration, painting and digital video art. He blends influences from hip-hop, Mathematics and African culture in deejay sets, drawings and murals experienced throughout Philadelphia and beyond.
About Philly Office Retail
Philly Office Retail has renovated hundreds of vacant and deteriorated commercial and residential properties in the Philadelphia region during the past 35 years. With a focus on Germantown and Mt. Airy, Philly Office Retail’s mission is to remove blight from Philadelphia’s neighborhoods and improve the communities in which it invests.
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